Elena Weinberg
- Producer
- Second Unit Director or Assistant Director
- Production Manager
Elena Weinberg is a Los Angeles-based Line Producer, 1st Assistant Director, and Production Coordinator with over a decade of experience spanning branded content, scripted narrative, and independent features. Known for her sharp logistical mind and creative intuition, Elena brings a calm, solutions-oriented presence to every set.
Elena began her film career in Austin, Texas, where she co-founded the production company TurtleDove Films. There, she produced more than a dozen short films, a web series, and the feature A Room Full of Nothing, which premiered at the Austin Film Festival and was distributed by 1091 Pictures. This early work earned her a reputation for resourceful, high-quality filmmaking and deep collaborative spirit.
After relocating to Los Angeles, Elena spent four years at goodr sunglasses as the lead producer for their in-house content team. In this role, she managed hundreds of commercial and branded shoots-from concept to post-production-leading cross-functional teams and streamlining production workflows for photo and video content in a fast-paced, high-volume environment.
Elena now freelances full-time as a producer and 1st AD, working across both commercial and narrative projects. Her recent credits include collaborations with BET Entertainment, NBCUniversal, Wallybird Productions, Veteran Made Productions, and a range of emerging indie directors. In addition to her production work, she is developing her first feature screenplay and remains actively involved in the filmmaking community as a script reader, festival screener for SXSW and Cucalorus, and event manager for the ATX TV Festival.
Whether running a branded campaign or supporting an indie film from the ground up, Elena brings clarity, efficiency, and heart to every production.
Elena began her film career in Austin, Texas, where she co-founded the production company TurtleDove Films. There, she produced more than a dozen short films, a web series, and the feature A Room Full of Nothing, which premiered at the Austin Film Festival and was distributed by 1091 Pictures. This early work earned her a reputation for resourceful, high-quality filmmaking and deep collaborative spirit.
After relocating to Los Angeles, Elena spent four years at goodr sunglasses as the lead producer for their in-house content team. In this role, she managed hundreds of commercial and branded shoots-from concept to post-production-leading cross-functional teams and streamlining production workflows for photo and video content in a fast-paced, high-volume environment.
Elena now freelances full-time as a producer and 1st AD, working across both commercial and narrative projects. Her recent credits include collaborations with BET Entertainment, NBCUniversal, Wallybird Productions, Veteran Made Productions, and a range of emerging indie directors. In addition to her production work, she is developing her first feature screenplay and remains actively involved in the filmmaking community as a script reader, festival screener for SXSW and Cucalorus, and event manager for the ATX TV Festival.
Whether running a branded campaign or supporting an indie film from the ground up, Elena brings clarity, efficiency, and heart to every production.






















