László Bederna

Laszlo Bederna is a Hungarian producer and post-production producer with over three decades of international experience in advertising, film and television. He began his career at Saatchi & Saatchi Budapest as a copywriter in the early 1990s, rising through creative and production leadership roles to become Regional Head of TV for Central and Eastern Europe, Middle East and Africa. During his tenure at Saatchi & Saatchi and later as Executive Producer at Saatchi & Saatchi UK, he oversaw major global campaigns for clients such as Toyota, T-Mobile, Procter & Gamble, Hewlett-Packard, and British American Tobacco.

Over the years, Bederna collaborated with renowned directors including The Hoffmann Brothers, Erik Will, Frederic Callinggard, Jeremy Rozan, and Bibo Bergeron, producing hundreds of commercials and branded content pieces across Europe, the Middle East, and beyond.

In 2019, he joined Film Positive Productions /Szupermodern Filmstúdió in Budapest, where he serves as Producer and Post-Production Producer, supervising the post production work of the company's slate of feature films, television dramas, and documentaries.

Fluent in English and Hungarian, with a working knowledge of Russian, Laszlo Bederna continues to bring his creative vision, global expertise, and collaborative spirit to every production - living by the motto of his longtime agency: "Nothing is impossible."