- Hermen Hulst is a Dutch video game producer and executive who serves as the CEO of the Studio Business Group at Sony Interactive Entertainment. Since early 2025, he has led the division responsible for all PlayStation first-party game development (PlayStation Studios) and the expansion of these franchises into film and television.
Hulst's career is deeply rooted in development; he was a co-founder and long-time Managing Director of Guerrilla Games, the studio behind the Killzone series and the critically acclaimed Horizon Zero Dawn. In 2011, he was appointed Vice President of what was then known as Sony Worldwide Studios before succeeding Shuhei Yoshida as the head of the division in 2019. Under his leadership, PlayStation Studios expanded through major acquisitions like Bungie and Bluepoint Games.
- IMDb mini biography by: Nizam Miah
- Academic Foundations: He holds a Master of Science in Industrial Engineering and Management and also graduated in Philosophy from the University of Amsterdam.
- In-Game Cameo: Fans of Death Stranding can find his likeness in the game; he was 3D scanned to appear as an NPC (a Prepper) as a nod to the collaboration between Guerrilla and Kojima Productions.
- Ubisoft Intern: His first taste of the industry was as a marketing intern at Ubisoft USA in 1995, where the first game he worked on was the original Rayman.
- A "Global" Network: He describes PlayStation Studios as the most global network of game creators in history, spanning from Seattle (Sucker Punch) to Tokyo (Polyphony Digital).
- Live Service Strategy: He has been a vocal proponent of a dual-release strategy, ensuring that live service titles launch on both PC and PlayStation consoles simultaneously.
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