Biography

Ashunta Sheriff-Kendricks is an illustrious figure in the beauty industry, acclaimed not only for her pioneering makeup artistry for over two decades but also as the innovative force behind Ashunta Sheriff Beauty. Her brand epitomizes the pinnacle of clean, progressive beauty solutions designed for everyone, underpinned by a mission of inclusivity and diversity.

With a storied career highlighted by collaborations with leading brands such as Dior, Bioré, and Armani Beauty, Ashunta has solidified her status as a beacon of innovation and creativity. Known for her impeccable technique and pioneering approach to makeup, Ashunta has illuminated the visages of such entertainment titans as Zendaya, Rihanna and Alicia Keys.

Beginning her journey with a focus on male grooming for icons like Jay Z and Diddy, Ashunta swiftly ascended to the apex of her profession, demonstrating a unique flair for accentuating natural beauty across the gender and color spectrum. Beyond her artistic prowess, Ashunta's heart beats for mentorship. She has dedicated herself to cultivating the burgeoning talents of the next wave of makeup artists, with a particular emphasis on empowering women within the industry. Her advocacy for diversity and unwavering commitment to opening doors for others reflects Ashunta's long-held belief that she has a duty as a Black creative to foster inclusive opportunities.

Ashunta's remarkable career is further distinguished by two Emmy nominations and a Black Reel Award nomination, recognizing her outstanding contributions to television and film. Ashunta's work has graced major entertainment productions, from serving as department head for "The Best Man" to bringing her artistry to celebrated projects such as "Empire," "The Lost City" and "Hidden Figures."

Ashunta Sheriff Beauty mirrors her dedication to delivering products that not only celebrate but elevate individual beauty. "Ashunta Sheriff Beauty empowers individuality through clean, cutting-edge beauty solutions," says Ashunta. "Our commitment lies in inclusivity, sustainability and enhancing everyone's natural beauty. We are more than a brand; we are part of a movement towards a brighter, more inclusive future in beauty."

Through every aspect of her work, Ashunta Sheriff-Kendricks exemplifies excellence, mentorship and a deep-seated commitment to effect meaningful change in the beauty industry and the wider world.

Instagram: @ashuntasheriff & @ashuntasheriffbeauty
- IMDb mini biography by: Ashunta Sheriff Beauty