"It's folly for studios to say we're only going to make a movie we know
how to market. The problem with marketing is that it's based on what's
worked in the past. But audiences want freshness and new ideas, which
is all about the future. If a studio is unwilling to be a home for
fresh ideas or daring films, they're ultimately not going to be
competitive, because the top talent is going to go somewhere else."
(August 2006)
